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Our bestseller

Cool jade for tired eyes.

The Natural Jade Stone Eye Mask, handcrafted from six natural jades and strung to drape softly over your eyes. Chill it, lay it down, and let the day go.

Our philosophy

Skin is not something to be fixed. It is something to be tended, the way you would tend a garden: with patience, good ingredients, and a little time outdoors.

Read our story

Most loved

The ones people return for.

The Outdoor Ritual Kit

Protect the skin you're healing. Then let it glow.

You cannot fade dark spots without protecting them from the sun first. This kit pairs our reef-safe Aloe + Coconut Mineral Sunscreen SPF 50 with the Anú Radiance Serum, so the brightening work you do at night is not undone by morning light. The Jade Stone Eye Mask brings rest after a long day outside.

  • Aloe + Coconut Mineral Sunscreen SPF 50Morning
  • Anú Radiance SerumEvening
  • Natural Jade Stone Eye MaskAnytime

Body care

Shop by scent

Every scent comes as a body lotion and a body wash, both made with aloe. Find the one that feels like yours.

Fruity, warm honey with a touch of vanilla.

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Seasonal skin care

A regimen for the turning season

As the air cools and dries, skin asks for gentler cleansing and richer comfort. Three steps to carry you through autumn.

01

Blossom Rose Water

5.0 (3)

Two ingredients, aloe and rose. Mist morning and night to soften skin before serum.

Shop now, $14
02

Pumpkin Spice Facial Mask

4.0 (2)

Once or twice a week, ten minutes, to lift away dullness the season leaves behind.

Shop now, $38
03

Hózhó Restorative Cream

Press in as the final step to seal in moisture through dry, cool nights.

Shop now, $74

Ritual sets

Thoughtfully paired so every step works together, for your own ritual or for someone you love.

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A note from our founder

Rooted in the way I was raised

My family taught me to treat the land with reverence: to notice it, to take only what we need, and to trust that it has something to give back. Anoki began as my way of carrying that lesson into the most ordinary part of the day.

Every formula starts with aloe vera. Every package is made to return to the earth. And every product is meant to slow you down, if only for a minute.

Dana

Founder

Dana, founder

Aloe at the root

Every formula is built on aloe vera for calm, hydrated skin.

Returns to the earth

Biodegradable packaging made from wheat, bamboo, and sustainably sourced wood.

Cruelty-free, always

Never tested on animals. Made with honey and beeswax from the hive.

"Go back to nature and heal with the land."
Dana Tonnone